Everything a Digital Marketer Needs to Know About Data Collection Through (Ethical) Web Scraping

- 18 June 2018 at 10:21 | 0 comments

Imagine you had 13,000 e-mail subscribers, with no other detail but their .coms. Imagine you had to send out e-mail content to these subscribers, without any context or insight as to who they are.Read More
Topics: Data Analysis Singapore Construct Digital Data Science

Everything a Digital Marketer Needs to Know About Data Collection Through (Ethical) Web Scraping

- 18 June 2018 at 10:21 | 0 comments

Imagine you had 13,000 e-mail subscribers, with no other detail but their .coms. Imagine you had to send out e-mail content to these subscribers, without any context or insight as to who they are.Read More 
Topics: Data Analysis Singapore Construct Digital Data Science

UAT Guide: Everything You Need to Know About User Acceptance Testing, Part 1 (Design and Usability)

- 06 June 2018 at 6:20 | 0 comments

By now, you know the importance of doing proper user acceptance testing (UAT) for your web products. In It’s a Wrap! An Introduction to User Acceptance Testing, we compacted the whats, hows, and whys of a UAT, what it demands from every marketer, along with identifying the repercussions in failing to perform a thorough UAT.Read More 
Topics: Web Design Web Development User Acceptance Testing

How to Run User Acceptance Test (UAT): An Actual Example From a Singaporean Tech Company

- 30 May 2018 at 3:11 | 0 comments

Overlooking User Acceptance Tests (UAT) in favour of software releases is a myopic and potentially expensive business decision. This is what we’ve learned as a technology start-up in Singapore.Read More 
Topics: Web Development insights User Acceptance Testing

What Is User Acceptance Testing (UAT)? The Ultimate Guide for 2018

- 25 May 2018 at 10:19 | 0 comments

You’re at the tail-end of an important web project that you’ve spent weeks working on with your team members, designers and developers. You’re at wits’ end managing shareholders’ expectations for this product to push through without a glitch. You’ve put in all the work—brainstorming, planning, crafting the project brief, scoping, and achieving various milestones of approval stages in the project timeline. Now, you’re determined to see your hard work bear fruit. Nothing must go wrong—and nothing will, if you give due diligence to proper user acceptance testing (UAT).Read More 
Topics: Web Design Web Development User Acceptance Testing

Charting Our Path: One Step At A Time

- 24 May 2018 at 9:10 | 0 comments

Over the past few years, we've overcome obstacles other smaller agencies wouldn't have, and were simply content to persevere in growing our client portfolio.Read More 
Topics: Agency Life digital marketing agency Awards news

Best Marketing Technologies to Help You Maximize Your ROI

- 17 May 2018 at 9:25 | 0 comments

It can seem difficult these days to stand out from the crowd—especially the online crowd. Singapore has the highest internet penetration rate in the region at 80% (with Malaysia following at distant 67%). With our highly digitised society, businesses and marketers are all scrambling aggressively for strong digital presences. But while it seems hard to stand out among the many companies online, it’s not impossible!Read More 
Topics: Digital Marketing Marketing Automation ROI in Marketing Marketing Budget

Blockchain Platforms for Marketing (That You Can Use Right Now)

- 07 May 2018 at 7:16 | 0 comments

Blockchain is a buzzword that hasn't fizzled out since it exploded in 2017. Everything today has a blockchain system of some sort being implemented as a solution.Read More 
Topics: Digital Marketing Content Marketing Video Marketing Blockchain

Your Guide To Web Development Terms and Lingo (The Crash Course You Didn't Know You Needed!)

- 04 May 2018 at 5:43 | 1 comments

We’ve said it before and we’ll never tire of saying it—digital isn’t the future; it’s the present. If you haven’t gotten onboard yet, it can definitely be a daunting task when you start searching for resources, tutorials, or general information about the subject, whether you’re planning on doing the digital work yourself, or reading up before you meet with a consultant who can do the work for you.Read More 
Topics: Responsive Design Web Design Web Development

Our First Award Show… and Gold!

- 03 May 2018 at 9:19 | 0 comments

This is the moment Construct Digital managing partner Charanjit Singh found out that our agency won the gold at the Markies, beating some of the biggest names in the industry. It's not the first award we've won but this is definitely the first award we have come together to win.Read More