We Took a Stab at Designing the Recently Signed National ID Card System in the Philippines.

- 14 August 2018 at 5:21 | 0 comments

As an agency that espouses good digital content, we take design very seriously. Far from being just an ornament or an icing on your brand, good design is in fact your identity, being communicated visually. whether you're an individual, brand or even a government body. So, when we saw the newly enacted Philippine National Identification System mockups, we couldn't help chiming in.Read More
Topics: Design Opinion

We Took a Stab at Designing the Recently Signed National ID Card System in the Philippines.

- 14 August 2018 at 5:21 | 0 comments

As an agency that espouses good digital content, we take design very seriously. Far from being just an ornament or an icing on your brand, good design is in fact your identity, being communicated visually. whether you're an individual, brand or even a government body. So, when we saw the newly enacted Philippine National Identification System mockups, we couldn't help chiming in.Read More 
Topics: Design Opinion

Mobile Push Notifications: Annoying or Necessary for Your Mobile App?

- 14 August 2018 at 1:35 | 0 comments

Picture a scenario that nearly every smartphone user has encountered. A user has recently downloaded your smartphone app or subscribed to your progressive web app. Soon, they receive daily waves of notifications from your app for your services, whether it’s two each day—or ten.Read More 
Topics: Digital Marketing Construct Digital Web Development

Why Facebook In-Stream Video Ads Are Annoying—And How You Can Fix That

- 27 July 2018 at 3:23 | 0 comments

Have you ever found yourself in a conversation you didn’t want to be in? That’s exactly how it feels to be bombarded with unsolicited ads. Read More 
Topics: Social Media Digital Marketing Singapore Construct Digital Digital Blitz

B2B Facebook Advertising: The Why's and How's

- 24 July 2018 at 0:19 | 0 comments

Before you start running ads on Facebook, you should always ask yourself this question: "What is your goal?"Read More 
Topics: Social Media Digital Marketing Singapore Construct Digital Digital Blitz

Social Media Addiction in Singapore: Is This Really a Problem?

- 19 July 2018 at 9:47 | 1 comments

Social media has become an increasingly popular leisure activity over the last decade. Singapore has 4.4 million active social media users, representing 77% of the total population. This places Singapore in top 3 countries for media penetration, which also include the United Arab Emirates (99%) and South Korea (77%).Read More 
Topics: Social Media Digital Marketing Singapore Construct Digital Digital Blitz

Content Marketing Examples: How and Why Great Content Works

- 17 July 2018 at 8:56 | 2 comments

“I’m a content marketer.” Raise your hand if you’ve ever uttered those words to a clueless audience about, oh, say, 100% of the time. Despite it being a buzzword for the past decade or so, not a lot of people know what content marketing is about.Read More 
Topics: Digital Marketing Content Marketing Singapore Construct Digital Digital Blitz

Traditional Marketing Is Dead in Singapore (A Eulogy by Those Who Espouse Its Digital Replacement)

- 03 July 2018 at 14:41 | 0 comments

You’ve seen the empty billboards. Buses and trains once fully skinned with ads, now back to their original colours. Public monitors that once played ads, now forgotten. Print publications closing up shop right and left. What once defined the advertising landscape, boasting captive audiences now often get ignored.Read More 
Topics: Social Media Digital Marketing Singapore Digital Blitz

QA Testing vs. UAT: What’s the Difference?

- 20 June 2018 at 3:09 | 0 comments

There are over a million results when you ask Google the difference between quality assurance (QA) testing and User Acceptance Testing (UAT). The top search results would confuse you in knowing whether QA ought to come before, after, or within the UAT. First, let’s reiterate what we know about User Acceptance Testing (UAT).Read More 
Topics: Web Development User Acceptance Testing

Everything a Digital Marketer Needs to Know About Data Collection Through (Ethical) Web Scraping

- 18 June 2018 at 10:21 | 0 comments

Imagine you had 13,000 e-mail subscribers, with no other detail but their .coms. Imagine you had to send out e-mail content to these subscribers, without any context or insight as to who they are.Read More 
Topics: Data Analysis Singapore Construct Digital Data Science

UAT Guide: Everything You Need to Know About User Acceptance Testing, Part 2 (Functional Testing)

- 13 June 2018 at 10:03 | 0 comments

As a continuation to the UAT Guide: Everything You Need to Know About User Acceptance Testing (UAT), Part 1 (Design & Usability), this article will cover important pointers on functional tests that you should look out for during User Acceptance Testing (UAT).Read More 
Topics: Web Development User Acceptance Testing