Insight Archive

Experience Transformation

The Who, What, Why & How of Branding

Written By

Samantha Seah 15 August 2022

marketing transformation

B2B SEO: How To Increase Your Brand Visibility via SEO

Written By

Samantha Seah 02 August 2022

Social Media

TikTok vs. Instagram Reels: Why Your Strategies Should Differ

Written By

Sharon Low 25 July 2022

Written By

Sharon Low 19 July 2022

Written By

Samantha Seah 12 July 2022

marketing transformation

How to leverage SEO, digital marketing, and social media to...

Written By

Samantha Seah 05 July 2022

Agency Life, Awards

Construct lights up at MARKies 2022

Written By

Charanjit Singh 28 June 2022

marketing transformation

5 Challenges to Marketing Transformation

Written By

Charanjit Singh 09 May 2022

customer journey, Customer Experience,...

How to Map your Customer Journey to deliver the best B2B...

Written By

Charanjit Singh 06 March 2022

B2B Marketing, Digital transformation, Customer...

Why Customer Experience Transformation is Important for your B2B...

Written By

Charanjit Singh 25 February 2022

B2B Marketing, ABM, Account-Based Marketing,...

Go beyond the Marketing Team to Succeed with your Account Based...

Written By

Charanjit Singh 16 February 2022

Opinion

A Shameful Job Scam

Written By

Charanjit Singh 07 February 2022

Data Analysis, Analytics, Digital transformation

An Executive POV to Understanding Data Analytics: How...

Written By

Charanjit Singh 27 January 2022

Digital Marketing, Marketing Automation, Data...

Marketing Automation and Customer Data Platforms - Table stakes...

Written By

Charanjit Singh 17 January 2022

AI, Digital transformation, Customer Experience

Chatbots For The Modern Business: Simple Vs AI Chatbot Workflow...

Written By

Charanjit Singh 13 January 2022

customer journey, Digital transformation

The Strategic Business Imperative for Digital Transformation in...

Written By

Charanjit Singh 10 January 2022

B2C Marketing, digital marketing agency,...

Why Creativity is the Marketers No.1 Asset and how to Improve...

Written By

Charanjit Singh 26 December 2021

Buyer Personas, Market Strategy, customer...

Introducing Design Thinking as a Framework for Executing Your...

Written By

Charanjit Singh 20 December 2021

Digital Marketing, Content Marketing, AI,...

8 Free AI Marketing Tools to Improve your Marketing Team's...

Written By

Charanjit Singh 05 December 2021

B2B Marketing, digital marketing agency

Guide to Hiring a B2B Marketing Agency: What To Look Out For...

Written By

Charanjit Singh 30 November 2021

Data Analysis, B2B Marketing, Marketing...

DMP vs CDP - What's the difference and what should you be using?

Written By

Charanjit Singh 29 November 2021

B2B Marketing, Agency Life, Awards

Our biggest Awards Night Haul MEA2021

Written By

Charanjit Singh 26 November 2021

B2B Marketing, Facebook

How B2B Marketers Can Use Facebook to Ramp Up New Business

Written By

Charanjit Singh 22 November 2021

Blockchain, Marketing Technology (Martech),...

Web3.0 And Digital Marketing

Written By

Charanjit Singh 16 November 2021

Marketing Automation, B2B Marketing

The limitations of marketing automation

Written By

Charanjit Singh 05 November 2021

Digital Marketing, digital marketing agency

Picking The Right Digital Marketing Agency in Singapore For You

Written By

Inah Espinola 01 November 2021

Digital Marketing, Blockchain, marketing...

What Marketers need to know about the Metaverse in 2021

Written By

Charanjit Singh 29 October 2021

Agency Life, digital marketing agency, Awards

Shortlisted for 6 Marketing Excellence Awards in 2021

Written By

Charanjit Singh 22 October 2021

Marketing Automation, digital marketing agency,...

Marketing Transformation in the Next Normal

Written By

Inah Espinola 15 October 2021

Construct Digital, digital marketing agency,...

Triple win for Construct Digital at MARKies Awards 2021

Written By

Charanjit Singh 17 June 2021

Agency Life, Awards, achievements

Shortlisted for 8 Markies Awards

Written By

Charanjit Singh 03 June 2021

Digital Marketing, Marketing Automation, Content...

How personalising your content can increase your conversions

Written By

Raveena Randhawa 27 May 2021

Social Media, Email Marketing, Digital Marketing,...

Top B2B Inbound Lead Generation Strategies for 2021

Written By

Avnash Singh 27 May 2021

Written By

Avnash Singh 13 April 2021

Social Media, Digital Marketing, Content...

How to increase website traffic using Social Media

Written By

Raveena Randhawa 12 April 2021

Content Marketing, Inbound Marketing

Top 3 Marketing Tips for your Startup in 2021

Written By

Raveena Randhawa 25 February 2021

Email Marketing, Digital Marketing, Content...

How Nurturing Emails get you Qualified Leads

Written By

Avnash Singh 25 February 2021

ROI in Marketing, B2B Marketing, Awards

2 Wins for Construct Digital at MEA Awards 2020

Written By

Charanjit Singh 11 December 2020

B2B Marketing, Awards

Shortlisted for 5 Marketing Excellence Awards

Written By

Charanjit Singh 16 November 2020

SEO, Local SEO, SVO

SEO Taking Too Long? Try SVO Instead.

Written By

Sid Kapur 28 October 2020

Singapore, digital marketing agency, news

B2B AGENCY CONSTRUCT DIGITAL ANNOUNCES SEVEN NEW CLIENTS

Written By

Charanjit Singh 17 September 2020

B2B Marketing, creative

We've Hired John Scott to Sharpen Our Creative Edge

Written By

Inah Espinola 07 August 2020

Written By

Inah Espinola 12 May 2020

SEO, B2B Marketing

2020 SEO Best Practices for B2B Businesses

Written By

Charanjit Singh 12 May 2020

SEO, Digital Marketing, Buyer Personas, Keyword...

2021 SEO Strategy Guide for B2B Businesses

Written By

Charanjit Singh 23 March 2020

Written By

Charanjit Singh 21 February 2020

Digital Marketing, Marketing Automation,...

The Good, The New, & The Obvious: 2020 MarTech Trends to Key On

Written By

Inah Espinola 03 January 2020

Digital Marketing, eCommerce

7 steps for a Successful Ecommerce Marketing Strategy in 2020

Written By

Charanjit Singh 23 December 2019

Digital Marketing, Content Marketing, Video...

5 Digital Marketing Campaigns of 2019 That Created Lasting...

Written By

Inah Espinola 13 December 2019

Marketing Automation, Content Marketing, Video...

4 Ways to Improve Your Video Marketing

Written By

Radhika S 15 November 2019

Written By

Radhika S 17 October 2019

Marketing Automation, Data Analysis, Analytics,...

How Marketing Automation can create value in the customer journey

Written By

Radhika S 08 October 2019

Social Media, Digital Marketing, Cause-Based...

Navigating the Social Justice Marketing minefield

Written By

Sophia Ng 19 September 2019

Social Media, Digital Marketing, viral social...

Digital Marketing Mistakes to Avoid in 2019

Written By

Sophia Ng 17 September 2019

Social Media, Digital Marketing, Content Marketing

A 5-Step Guide to Social Media Optimization

Written By

Sophia Ng 04 September 2019

Digital Marketing, Market Strategy

3 Marketing Tactics You Most Probably Have Never Heard Of

Written By

Simon Dwight Keller 05 August 2019

Email Marketing, Marketing Automation

Back To The Basics: 7 Steps To Start An Email Campaign

Written By

Team Construct Digital 25 July 2019

Email Marketing, Copywriting, Subject Matter...

On Rgds, Revert, and Irregardless

Written By

Sophia Ng 18 July 2019

Email Marketing, Content Marketing, B2B...

6 Things Marketers Should Know About Effective Email Marketing

Written By

Team Construct Digital 11 July 2019

Digital Marketing, Pokemon Go, Augmented Reality,...

Your 3-Minute Guide to Augmented Reality (AR): How Does It Work?

Written By

Reuben Chen 05 July 2019

Social Media, Digital Marketing, viral social...

TikTok Grows Louder: Should Brands Start Dancing To Its Beat?

Written By

Reuben Chen 20 June 2019

Digital Marketing, Pokemon Go, Augmented Reality,...

Why Marketers should pay attention to Harry Potter: Wizards Unite

Written By

Sophia Ng 18 June 2019

Natural Language Processing. What Is It Really?

Written By

Reuben Chen 07 June 2019

Data Analysis, Data Science

Demolish Your Competition By Marrying Data Science & Digital...

Written By

Reuben Chen 30 May 2019

SEO

Google Search Console 2019: Powerful Search Optimisation and...

Written By

Team Construct Digital 23 May 2019

ABM, Account-Based Marketing

Account-Based Marketing is 2019: Updated

Written By

Reuben Chen 17 May 2019

Mobile Marketing

Why Facebook In-Stream Video Ads Are Annoying—And How You Can...

Written By

Oscar Poblete 03 May 2019

Digital Marketing, Google, Analytics

8 Free Google Tools for Digital Marketing Analytics You Should...

Written By

Melissa Chan 18 April 2019

Digital Marketing, CTAs In Marketing

The Different types of Call-to-Actions CTAs (and The Martech...

Written By

Melissa Chan 11 April 2019

Digital Marketing, CTAs In Marketing

A/B Testing your Call-to-Actions: How To Make Your Audiences...

Written By

Melissa Chan 05 April 2019

Digital Marketing, CTAs In Marketing

How To Use Negative Call-to-Actions (CTAs) for Higher...

Written By

Ronn Angeles 27 March 2019

B2C Marketing, Branding

Spotify Leverages Their User Base In Fight Against Apple App...

Written By

Melissa Chan 27 March 2019

Digital Marketing, Data Analysis, Data Learning...

The Importance of Business Intelligence in Marketing Today: 3...

Written By

Ronn Angeles 21 March 2019

Marketing Technology (Martech)

The Right Way to Use Marketing Technologies (Martech) - Use it...

Written By

Melissa Chan 14 March 2019

Digital Marketing, CTAs In Marketing

A Guide To Mastering Your CTAs! (4 Elements to Your CTA That You...

Written By

Ronn Angeles 14 March 2019

Data Analysis, Data Science, Data Learning Centre

Introducing the Data Team at Construct Digital: Analysts who...

Written By

Guang Yi 08 March 2019

Marketing Technology (Martech)

How Marketing Technologies (Martech) Can Help You Keep Up With...

Written By

Melissa Chan 07 March 2019

Branding, Websites

Captain Marvel’s Brilliant 90's-Inspired Website is a Testament...

Written By

Jan Mascarina 19 February 2019

#RETROSPECT2018

Construct Digital’s Year of Wins in 2018: Now Ranking Amongst...

Written By

Jan Mascarina 28 January 2019

Social Media, Video Marketing, Viral,...

Early 2019 Waves: Gillette Says #MeToo, and the Record-Breaking...

Written By

Sophia Ng 17 January 2019

RETROSPECT2019

Next in 2019: Data and Storytelling Converge

Written By

Jan Mascarina 15 January 2019

#RETROSPECT2018

Important Digital Advertising Developments in 2018.

Written By

Mustaali Marvi 02 January 2019

#RETROSPECT2018

5 Campaigns that Took Off in 2018, and What You Can Learn from...

Written By

Eli Hanif 01 January 2019

#RETROSPECT2018

"Localis-Asian" - Asian Localisation Examples & Lessons in 2018...

Written By

Sophia Ng 01 January 2019

Market Strategy, Grab, Go-Jek

Go-Jek v.s. Grab: Who provides a better user experience?

Written By

Eli Hanif 18 December 2018

Chinese New Year, Keyword Research, Market...

Marketing for Chinese New Year: Keywords to consider for an...

Written By

Eli Hanif 10 December 2018

eCommerce, Market Strategy

A List of Yearly eCommerce Sale Events and How To Avoid Hurting...

Written By

Eli Hanif 04 December 2018

Video Marketing, Mobile, Mobile Marketing

Vertical Mobile Video Ads: How to make use of Newfound Screen...

Written By

Eli Hanif 28 November 2018

Viral, Market Strategy, Branding

The Marketing Behind Pokémon and the Secret to its Recurring...

Written By

Eli Hanif 16 November 2018

Construct Digital, Awards, news

Construct Digital Recognised for Excellence In Search Marketing...

Written By

Team Construct Digital 15 November 2018

Design, Viral

Art & The Thin Line Between Inspiration & Plagiarism: An Example...

Written By

Eli Hanif 13 November 2018

Data Analysis, App Development, Mobile, Mobile...

How To Get Higher Ratings for Your App in the Google Play Store

Written By

Lian Kai Neow 12 November 2018

App Development, Mobile, Mobile Marketing

Mobile Connectivity and App Optimisation: A Snapshot of 6...

Written By

Sophia Ng 08 November 2018

Digital Marketing, Mobile, Mobile Marketing

Mobile Marketing for Christmas: How To Leverage The Festive...

Written By

Jan Mascarina 05 November 2018

Web Development, App Development, Mobile, Mobile...

How Marketers & Developers Can Act On Mobile Data Insights for...

Written By

Jan Mascarina 23 October 2018

Data Analysis, Construct Digital, Data Science

The Construct Way: How We Use Data To Drive Insights.

Written By

Guang Yi 22 October 2018

Social Media, B2C Marketing, Viral

Good Content, Hooks. Things We Can Learn from Viral Sensation...

Written By

Eli Hanif 09 October 2018

Mobile, Mobile Marketing

Why do people still buy iPhones upwards of $999 today?

Written By

Jan Mascarina 04 October 2018

Construct Digital, news

Introducing The New Construct Digital: New, Bold, Now.

Written By

Jan Mascarina 17 September 2018

Digital Marketing, Mobile, Mobile Marketing

How to Market to the Mobile-Only Generation

Written By

Eli Hanif 14 September 2018

Insights Archive

The Who, What, Why & How of Branding

Written By

B2B SEO: How To Increase Your Brand Visibility via SEO

Written By

TikTok vs. Instagram Reels: Why Your Strategies Should Differ

Written By

Why Transforming the Brand Experience Is the Key to the Future...

Written By

Why a Great Content Experience is a Great Customer Experience

Written By

How to leverage SEO, digital marketing, and social media to...

Written By

Construct lights up at MARKies 2022

Written By

5 Challenges to Marketing Transformation

Written By

How to Map your Customer Journey to deliver the best B2B...

Written By

Why Customer Experience Transformation is Important for your B2B...

Written By

Go beyond the Marketing Team to Succeed with your Account Based...

Written By

A Shameful Job Scam

Written By

An Executive POV to Understanding Data Analytics: How...

Written By

Marketing Automation and Customer Data Platforms - Table stakes...

Written By

Chatbots For The Modern Business: Simple Vs AI Chatbot Workflow...

Written By

The Strategic Business Imperative for Digital Transformation in...

Written By

Why Creativity is the Marketers No.1 Asset and how to Improve...

Written By

Introducing Design Thinking as a Framework for Executing Your...

Written By

8 Free AI Marketing Tools to Improve your Marketing Team's...

Written By

Guide to Hiring a B2B Marketing Agency: What To Look Out For...

Written By

DMP vs CDP - What's the difference and what should you be using?

Written By

Our biggest Awards Night Haul MEA2021

Written By

How B2B Marketers Can Use Facebook to Ramp Up New Business

Written By

Web3.0 And Digital Marketing

Written By

The limitations of marketing automation

Written By

Picking The Right Digital Marketing Agency in Singapore For You

Written By

What Marketers need to know about the Metaverse in 2021

Written By

Shortlisted for 6 Marketing Excellence Awards in 2021

Written By

Marketing Transformation in the Next Normal

Written By

Triple win for Construct Digital at MARKies Awards 2021

Written By

Shortlisted for 8 Markies Awards

Written By

How personalising your content can increase your conversions

Written By

Top B2B Inbound Lead Generation Strategies for 2021

Written By

How creating a Buyer Persona gets you qualified leads

Written By

How to increase website traffic using Social Media

Written By

Top 3 Marketing Tips for your Startup in 2021

Written By

How Nurturing Emails get you Qualified Leads

Written By

2 Wins for Construct Digital at MEA Awards 2020

Written By

Shortlisted for 5 Marketing Excellence Awards

Written By

SEO Taking Too Long? Try SVO Instead.