Client Results
Work That Compounded for Our Clients
Selected engagements from across enterprise B2B, government, finance, education, and tech. Filtered by service or industry. Each one is the work, the results, and what we learned shipping it.
A 33% lift in traffic and time on site
A multi-institution education provider needed students to find the right programme fast. We rebuilt the site around personas and a multi-filter Programme Finder.
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Facebook engagement up from 5.47% to 22.72%
NUS Medicine needed an always-on social presence across five platforms, not one-off campaigns. We built the content engine, and engagement climbed.
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From a $1,000 cost per lead to roughly $108
SAP needed a flood of qualified SME leads for Business One across six markets, and the top of the funnel was choked at a $1,000 cost per lead. We rebuilt it.
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A hostel brand system, then a film to recruit its mentors
Three NUS hostels needed distinct identities. Later, the team needed to recruit the staff who live in them. We did both.
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115% of the lead target, and roughly 20% under budget
A brand-new NUS Executive Master's needed qualified demand across the region. We built a full-funnel campaign and measured it end to end, so the budget followed what worked.
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A CSR story, finally given a name
SGX had done years of quiet community good that almost no one knew about. We gave it a mission, a narrative and a brand: "Better Happens Together."
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A 58% sales lift, and a quarter of Singapore reached
Ultherapy needed cut-through in a crowded festive season. We built "Lift From Within" around 49 voices the audience already trusted.
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3.8 million impressions across 13 markets, at AUD $3.51 a click
Toll's "Think Outside The Box" campaign needed reach across 13 markets on a controlled budget. We planned and ran the paid media that delivered it.
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166% of the conversion goal, at 40% below target cost
Mendix needed demand across seven markets from a niche enterprise audience, on a fixed budget. We let the numbers decide where the money went.
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35 million impressions, island-wide, in three months
Xero had built early awareness among Singapore's small businesses. TCOB 3.0 had to turn that awareness into recall, everywhere its audience looked.
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Email open rates 59% above the industry average
Inchcape wanted to understand and segment its buyers better. We built marketing automation that treated each segment as its own audience, and the numbers pulled clear of the industry.
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A 1,700% bigger contact list, built on one platform
HCLI's marketing was scattered across disconnected tools that generated few contacts and fewer signups. We consolidated the lot and rebuilt growth around content people actually wanted.
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280% above the lead target, at an 82% lower cost
Duke-NUS wasn't short of applicants. It was short of the right ones. So we stopped talking to the audience it assumed it wanted, and started talking to the one its own data pointed to.
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27,548 new B2B users in under three months
A niche enterprise-networking product needed pipeline from an audience no single generic message would reach. We built the campaign around the buyer, not the box.
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One always-on engine, built from a year of email nurture
Prudential's email programmes ran as separate campaigns. Over 2025 we tied them into a single always-on engine on Salesforce — and it won MARKies Gold for marketing automation.
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Giving an unknown AI brand a face customers could trust
Rosetta.ai was entering a new market where no one knew the name. We built a brand from scratch and gave it a personality: Rosie.
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1,135% ROI from a data-led membership drive
NUSS was signing up fewer members every year. We split the audience into three, gave each its own offer, and let the numbers pick the winners.
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Singapore's Most Kiasu Town
We didn't win shoppers on price. We won them on a character so Singaporean it went viral.
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A brand idea that lifted donations 45%
NUS Giving didn't need a better donate button. It needed a reason to give, so we built one.
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Auntie Savvy: 1.16 million views on consumer protection
Consumer education is a hard sell. We put the advice in front of people at the exact moment they went looking for it.
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1300% more trial signups, at a fifth of the industry CPC
Open Southeast-Asian data turned into interactive stories that drove demand for SAP Analytics Cloud.
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Zero-party data hits 18× target and drives 263 pledges to Go 25
Many Singapore offices run well below the recommended guidance of 24–26°C.
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An 86% rise in applications for lifelong learning
Levelling up demand for lifelong learning in the era of longevity.
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Award-Winning KOL Activation With 17 Million Impressions
A full-fledged festival becomes a first-of-its-kind modular event format to navigate pandemic limitations.
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Tailored MBA Journeys Spark 588% Jump In Monthly Leads
A hyper-personalised digital marketing strategy for a transformative MBA experience.
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Achieving a healthy 355% jump in Monthly Leads
Changing a Conversational AI player into a success story.
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A 138% surge in C-suite connections
Leading the conversation to win the C-suite engagement game.
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Dominating SEO Rankings in Just 3 Months
Turbocharging SERP visibility by riding on the shoulders of giants.
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Personalising the application process for Asia’s No 1 MBA
A customer-centric start to a tailor-made MBA.
View case studySee What a Similar Engagement Could Look Like for You
We've shipped work like this across most enterprise B2B verticals in the region. If your situation looks like one of these, the next conversation is short.