B2B Marketing Insights

APACs most-read independent agency blog. Always fresh, always insightful.

Latest Insights
Freshly pressed content and insights into the marketing industry.

Writer: Sophia Ng

I craft mostly B2C & social content at Construct. I started playing AR GPS games in 2013, and have a 3-month long MAL list. My internet profiles are sometimes older than Construct's interns.

17/09/2019

Social Media, Digital Marketing, viral social...

Digital Marketing Mistakes to Avoid in 2019

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04/09/2019

Social Media, Digital Marketing, Content Marketing

A 5-Step Guide to Social Media Optimization

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18/07/2019

Email Marketing, Copywriting, Subject Matter...

On Rgds, Revert, and Irregardless

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18/06/2019

Digital Marketing, Pokemon Go, Augmented Reality,...

Why Marketers should pay attention to Harry Potter: Wizards Unite

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17/01/2019

Social Media, Video Marketing, Viral,...

Early 2019 Waves: Gillette Says #MeToo, and the Record-Breaking Egg

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01/01/2019

#RETROSPECT2018

"Localis-Asian" - Asian Localisation Examples & Lessons in 2018 to Guide Your 2019

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08/11/2018

App Development, Mobile, Mobile Marketing

Mobile Connectivity and App Optimisation: A Snapshot of 6 Countries

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finder

B2B Marketing Campaign e-Proposal Template

Marketing Objectives | Buyer Personas | Buyer Journeys | Content Ideas and Tactics

Free Download
Mobile Marketing Series
Insights to help you step up your mobile marketing strategy for your business.

Digital Marketing, Marketing Automation,...

The Good, The New, & The Obvious: 2020 MarTech Trends to Key On
Inah Espinola

Written By

Inah Espinola 03 January 2020
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Digital Marketing, Pokemon Go, Augmented Reality,...

Why Marketers should pay attention to Harry Potter: Wizards Unite
Sophia Ng

Written By

Sophia Ng 18 June 2019
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Mobile Marketing

Why Facebook In-Stream Video Ads Are Annoying—And How You Can Fix That
Jan Mascarina

Written By

Jan Mascarina 03 May 2019
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Video Marketing, Mobile, Mobile Marketing

Vertical Mobile Video Ads: How to make use of Newfound Screen Real Estate on Phones
Eli Hanif

Written By

Eli Hanif 28 November 2018
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finder

B2B Marketing Campaign e-Proposal Template

Marketing Objectives | Buyer Personas | Buyer Journeys | Content Ideas and Tactics

Free Download

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We are made up of eclectic, electric and fun people who have worked across the spectrum of digital services – from creative to marketing to production. More importantly, our clear-eyed view of this ever-changing industry, enables us to adapt and ride on the latest trends, tools and ideas.

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