Social Media Turf War for #GE2015 Singapore: Who Wins?

icon icon icon icon

Singapore General Election 2011 was a rock-on, hard-on, hotly contested election which pushed the incumbent political party to its limits. It also served them notice of Social Media's existance – when Facebook and Twitter became the wellspring (and some might say “more trusted source”) of election news.

Four years later and one election wiser, the ruling party and the opposition have been climbing onto the Social Media bandwagon. They’ve been posting thoughts, updates and Wefies on Singapore’s three major channels -- Facebook, Twitter and, increasingly, Instagram -- to great effect and greater fanbase. 

Given their now proliferate social media presences, we wondered:

“Who would win if the elections were decided by social media?”

So until Polling Day, we’ll be presenting a head-to-head, toe-to-toe evaluation of each party’s Social Media presence in their constituency. First up, the hotly contested GRCs and SMCs in the east: East Coast, Marine Parade, MacPherson and Fengshan.

Psst...wanna stalk your candidates, check out our post on all GE2015 Candidate's Social Media profiles.

East Coast GRC

East Coast GRC

 

Fengshan SMC

Fengshan SMC

 

Macpherson SMC

 

Marine Parade GRC

ge2015_Marine-Parade-GRC.jpg

 

Watch out for the Part 2 tomorrow. 

 

Posts by topics

Related Content

PREVIEW

AI marketing tools are becoming more and more popular. These days, AI which stands for artificial intelligence, is not just a few computer programs written by humans. With so many AI tools available today, Marketers can now use AI to scale up their ...

Read more
PREVIEW

What should you look out for when appointing a B2B agency? Read on to get our thoughts from over a decade of experience working with Enterprise B2B Marketers.

Read more
PREVIEW

DMPs and CDPs are the new marketing buzzwords. But what do they mean? DMPs and CDPs are both tools that marketers use to better understand their customers, but there are important differences to understand before deciding which will work best for ...

Read more
PREVIEW

2021 has been a tough year for most businesses and here at Construct, we've worked hard to deliver consistently good work for all our clients. So winning 1 Gold and 2 Silvers at the Marketing Excellence Awards 2021 is a fantastic achievement that we ...

Read more