Milk and Cornflakes – Finding Bundles of Joy with Time-Series Analytics

- 11 January 2018 at 5:00 | 0 comments

In this article, we describe what Dynamic Time Wrapping is and how it can benefit you. Read More
Topics: Data Analysis AI

Milk and Cornflakes – Finding Bundles of Joy with Time-Series Analytics

- 11 January 2018 at 5:00 | 0 comments

In this article, we describe what Dynamic Time Wrapping is and how it can benefit you. Read More 
Topics: Data Analysis AI

Data@Construct: Forge Better Decisions

- 10 January 2018 at 5:45 | 0 comments

Does this sound familiar? “I feel that we should do this.” OK. What’s it based on? “My gut.”  It’s all good when picking a place for lunch. But if our decisions can make or break a campaign, product, or business—we should do better than just relying on "my gut." Don’t get me wrong. Intuition (aka our gut) is a great start in solving problems. But intuition is fickle and undependable. It sways with emotions, circumstances, and over-emphasises what we know. We could do better, like so:Read More 
Topics: Data Analysis AI Data Science

Marketers! Here Are the Must-Know 2017 Digital Trends: Part 2

- 23 January 2017 at 2:12 | 0 comments

In part 1 of our mini-series on the 2017 digital trends, we examined developments in three key fields: SEO, social media, and content marketing. We also talked about what these developments mean for marketers and how they can update their marketing strategies accordingly. This second and final part focuses on another three fields: eCommerce, user experience (UX), and big data.Read More 
Topics: Web Design Digital Marketing Data Analysis Content Marketing B2B Marketing B2C Marketing AI Chatbots